Wouter from Broq Choco produces chocolate 𝘧𝘳𝘰𝘮 𝘣𝘦𝘢𝘯 𝘵𝘰 𝘣𝘢𝘳. He transforms the chocolate he produces into delicious chocolate bars, focusing on the origin and original flavour of the cocoa bean. This chocolate is produced in exactly the same way as it was 100 years ago. Every step is carried out in-house, in the most honest and sustainable way possible.
⠀
In addition to producing chocolate, Broq Chocolate also raises awareness about the industry, production and the product. The raw materials are selected for taste and quality, in collaboration with Uncommon Cacao. Uncommon Cacao supplies them with high-quality, fair-trade cocoa from Haiti and Belize through transparent trade. The cocoa is obtained through direct cooperation with the cocoa farmers, which means that these farmers are also supported in a fair manner.
Broq Chocolate
Wouter from Broq Choco produces chocolate 𝘧𝘳𝘰𝘮 𝘣𝘦𝘢𝘯 𝘵𝘰 𝘣𝘢𝘳. He transforms the chocolate he produces into delicious chocolate bars, focusing on the origin and original flavour of the cocoa bean. This chocolate is produced in exactly the same way as it was 100 years ago. Every step is carried out in-house, in the most honest and sustainable way possible.
⠀
In addition to producing chocolate, Broq Chocolate also raises awareness about the industry, production and the product. The raw materials are selected for taste and quality, in collaboration with Uncommon Cacao. Uncommon Cacao supplies them with high-quality, fair-trade cocoa from Haiti and Belize through transparent trade. The cocoa is obtained through direct cooperation with the cocoa farmers, which means that these farmers are also supported in a fair manner.
Case
Based on the strategy, we created a visual identity for Broq Chocolate that is based on the core values that Broq Chocolate stands for: craftsmanship, quality, sustainability, and honesty. This resulted in a cohesive, minimalistic, and personal whole with a customised, powerful font and a playful colour palette. ⠀
Result
The goal
Branding and appropriate packaging that is unique and stands out in the market, while seamlessly aligning with Broq Chocolate's vision and purpose.
