Iefke guides and coaches open-minded women who are ready to find a resilient balance with lasting confidence. She does this through coaching and guidance in the areas of awareness, confidence in themselves and their strengths, and providing and teaching methods so that these women can get started on their own. She ensures that these women become their primary source of confidence in order to transform their relationships in and with life.
Iefke Slaats
Iefke guides and coaches open-minded women who are ready to find a resilient balance with lasting confidence. She does this through coaching and guidance in the areas of awareness, confidence in themselves and their strengths, and providing and teaching methods so that these women can get started on their own. She ensures that these women become their primary source of confidence in order to transform their relationships in and with life.
Case
Een diepgaande, gegronde en organische branding. Een combinatie van een krachtig, contrasterend kleurenpalet, een sierlijk en speels lettertype met schreef en abstracte iconen.
Result
The goal
A visual identity that powerfully and convincingly reflects what the company stands for. It was also important that what happens behind the scenes is visible at the front, in order to make communication with dream customers even clearer.
Elsemiek created the branding for my company. I am impressed by her creative mind, because the end result is truly beautiful. It is more complete than my mind could have imagined. I feel it has everything that is important to convey the values of the company and attract my ideal customer. It feels solid and reliable, grounded, organic and fluid, yet light. I was moved when I saw the icon for the first time. If I need anything else in the field of design and branding in the future, I will return to Elsemiek!